Clesson Brook DESIGNS




Why Hire a Professional Home Stager?
"There are lots of simple things homeowners can do on their own to decorate their homes to sell. They can get rid of clutter, repaint, clean or put out fresh flowers. So why hire a home stager?
Many homeowners are unsure of what paint colors to choose or where to move the
clutter. The process of selling a home can be completely overwhelming. They often lack
real estate knowledge about their local markets and how homes in their price range
should look.
A home stager has the ability to look at a home with a fresh pair of eyes. They view the
home as a highly critical buyer would see it. Home staging expert Debra Gould provides
five examples of how a professional home stager can benefit you:
1. A home stager knows what’s needed to create the right environment quickly and
at the lowest cost.
2. A home stager knows what homes in different price ranges look like and what’s
selling. They will give homeowners suggestions that their real estate agent may
be afraid to offer because the agent does not want to risk losing the listing.
3. A home stager is not emotionally attached to any of the home’s contents, which
means that they can see the home in a way that someone who has been living
there for years simply cannot. Using their fresh vision, they recommend the
optimal way to rearrange existing furniture, art and accessories.
4. A home stager can quickly choose new paint colors, flooring, tiles, countertops or
any number of finishes. They have a ready source of painters, cleaners,
handymen, off-site storage and a myriad of other services that may be needed
on short notice.
5. A home stager can bring in replacement furniture, accessories and art if what is
there isn’t appropriate for the home’s target market or the home is empty.
Home staging is not just for multimillion dollar homes. Even for modest homes, staging
can have a dramatic effect on the selling price and the number of days spent on the market."
(Written by internationally recognized home staging expert Debra Gould, The Staging Diva®,)
